Businesses of all kinds use the Salesforce Customer Relationship Management (CRM) software to manage their customers and budget simultaneously. The software helps to seamlessly create and track the day-to-day administrative and accounting services. Now-a-days, many Salesforce CRM-using companies are taking the help of Cloud-based event management software to offer their customers the benefit of easy events registration and payment solutions from within the Salesforce platform.
The online event management software providers have designed a unique connector that can be used by the Salesforce organizations to quickly and most conveniently manage their event needs. For example, you will get an online registration solution to automate the process of managing the procedure of signing up attendees without the need to rent staff for the same. Then, there is the online payment software to allow you to accept money sent via credit cards, PayPal, and such other popular payment gateways.
The Salesforce Connector application enables automatic two-way seamless data integration between the event solution database and Salesforce CRM. The connector allows organizers to easily invite contacts and leads from their Salesforce CRM. Simultaneously, it automatically populates and updates Salesforce records with registration data for easy tracking and reporting by the event organizers from within the Salesforce platform.
Most of the online event management solution providers offer an AppExchange-certified Salesforce connector to allow automatic bi-directional synchronization of information. Now what is this AppExchange-certified connector?
AppExchange is the world's first marketplace for Cloud computing applications and services. When a connector gets approved by this marketplace, it becomes AppExchange certified. It means that the connector will now be displayed on AppExchange list and thousands of Salesforce.com customers can immediately access it. Thus, the value of your software and solutions increases tremendously once they get listed on the AppExchange.
Salesforce users can start using the connector to:
•Set up and manage web-based registration for meetings and conferences
•Create and manage online events without leaving the Salesforce interface
•Manage invitations, notifications, and reminders via the email marketing tool
•Automatically sync the leads, contacts, and campaigns in Salesforce
•Accept online payments via Salesforce CRM software
The AppExchange-certified Salesforce Connector helps event organizers simultaneously build organizational memory to improve customer relationship, collect feedback post event, as well as track the attendee participation history. The AppExchange-certified connector can help you create and manage the most successful seminars and trade shows. You can use the connector to arrange from simple to complex corporate parties, fundraisers, and similar other happenings in the days to come.
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