Wednesday, July 10, 2013

Organising Corporate Events With Maximum Appeal


One of the greatest challenges for the event organiser is to arrange a variety of activities that will appeal to everyone in the group. Obviously it is impossible to choose activities that will appeal to everyone, but it is important to have variety so that everyone will have something to enjoy.

The most common format for outdoor participation events is to have a range of activities. A group of thirty might be divided into five teams to attempt five different activities.

There is a general feeling that shooting and motorised activities are enjoyed more by men than by women. This is by no means a rule and there are always exceptions, but if an event is dominated by this sort of activity some people will enjoy it more than others.

Choosing the activities wisely will help; for example archery tends to be enjoyed by more people than clay pigeon shooting because some people find the noise and kick back of the shotgun too violent.

The best event companies will offer a wide range of activities and you can include ferret racing, duck herding and a whole assortment of activities which have a broad appeal. As well as the more physical participation activities you might consider including some puzzle based cerebral challenges; many prefer to think than to be active.

If you are very concerned about getting the choice right you can put all of the options down on a form and have the participants vote on which they would like to try.

The most important thing is to ensure that the organisers stresses that the event is run on a 'challenge by choice' basis. If someone decides that they do not want to do something they will not be forced to participate or humiliated. This is the last thing that should happen on a team building day.

One of the most popular types of event is the Treasure Hunt. These are popular because they are not particularly physically demanding and do not obviously appeal to either sex more than the other. Challenges can be built into the format and events can be tailored to a client's particular needs.

Treasure Hunts can be run in more or less any location in town and country. London Treasure Hunts are extremely popular and professional organisers will know the best routes to ensure an interesting experience without teams spending hours in queues with the tourists.

There is a wide range of options available in the participation event industry. Organisers should consider the make up of their group and any special needs that people may have. Organisers should avoid simply choosing activities which appeal to their own preferences; working with a professional event company and taking their advice will ensure that an event with broad appeal is chosen.

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