Saturday, July 6, 2013

Event Management 101 - Managing Your Event


The fundamentals of Event Management involve learning the intricacies of systems like supply chain, food, and emergency management. It also involves event registration and security. These components power this complex social business machine.

Facility Management

Perform site inspection to make sure environmental service requirements can be met. Timing between groups must allow for initial setup and closing clean up.

Industry standards for floor space are required by law. Try to obtain a facility that has abundant mass transit to and from airports and hotels. Discounts may be used to encourage smooth wrapping up of financial obligations.

Emergency Management

Applying effective emergency management for Mass Crowd Events is regulated by government agencies and can be out-sourced to companies with experience dealing with the risks involved and are trained to provide a safe environment.

Listing emergency information in appropriate places at your event can help reduce confusion and prevent emergencies.

Food Management

Communicate location and availability of food. Decide whether to charge for meals - it rarely affects attendance. Appropriate cuisine, cleanliness, health and safety measures must be accounted for. References must be verified if using a caterer. Dividing your budget by expected number of guests, supplies, equipment and clean up costs will result in your being sufficiently prepared.

Event Security

Attendees are confident and relaxed when they see ticket taking, crowd control, door monitoring, ushering, and staff that is working barricaded areas, etc.

Adequate staffing, supervision, advance planning of security strategies and thoughtful emergency preparedness are all components to ensuring the well being of participants at your events. All this and a little common sense constitutes a well organized event.

Successful event management is about rolling with the punches. Although no two events will ever be the same, learning from one's mistakes by keeping a report of names, locations, invoices, number of participants, final costs of each element of the process, copies of marketing materials, lists of competent staff and volunteers, suppliers, goals and objectives met, etc. will all serve as valuable ammunition towards your next event. The more organized your final report, the better head start you will have for future events.

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