Are you in charge of planning your corporate conference or convention, but are stumped about booking the entertainment? Creating value in the minds of your employees is key - but keeping the costs down will keep the bean counters off your back. So, what will you do?
Cirque du Soleil's new Events Program might be your solution. They can arrange a short performance (of seven to ten minutes) with a single performer, or a full-length show with a team of performers. It all depends upon your company's budget, the amount of time required for the show, and the type of facility being used. The talent, for instance, required for a 30-40 minute show would run your company around $80,000. However, the perceived value by your employees would be much greater than that. They'll think you spent hundreds of thousands of dollars on the show. So, you'll get a high emotional return from your employees for a fee your corporation can live with.
Additionally, Cirque du Soleil can customize the show to complement the theme of your event. So, rather than making no real connection to your employees (other than to entertain), the performance will incorporate your theme into their act so you'll have a consistent message running like a thread throughout your event.
And, yes, while there are many Cirque du Soleil-styled performers, your employees will come away with a much higher value for the event if you book the real thing. There's a reason so many acts are mimicking the artistry of Cirque du Soleil - because it has a high value. Only things with high value are copied. So, if you book the authentic performers, your employees will view your corporation as a real frontrunner in your industry - not an up and coming corporation that can only afford to hire copycat acts.
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