How to Promote Your Event Through Facebook

What is the most important component of a big and successful event? Every organizer would surely vote for attendees. Participation and attendee response are the key indicators of an event success. The prior step to ensure high attendee turnout, be it a football tournament, rock concert, seminar, football tournament, is proper marketing and promotion of your event. Facebook is fast becoming the biggest platform for reaching out to your target audience because of its sheer popularity. You can reach out to 500 million Facebook users through 'Facebook Events', its highly effective marketing tool.

Facebook event is an innovative application to create and publish an event page on Facebook. You can invite your friends to participate in the event, and also remind them about the same. The most exciting part is that this service is absolutely free and individuals, who do not have a Facebook event, can register for the event.

Benefits
There are numerous advantages of using this application. To start with, You can market your event to a globally situated audience without much cost and effort, and gain the attention of billions of Facebook user by publishing an event. The icing on the cake is that this application is absolutely free and is very simple to set up.

The steps to create and publish an event are discussed in details below:

Locating the Facebook Event Application
There are numerous ways to locate Facebook event application, easiest being log onto your Facebook account and click on 'my friends' navigation menu to open up the application. Second step would be clicking on the event button and

Create an Event
Simply click on the 'create an event button' to start the process by filling in the details. Put all the event information like venue, date, time, title, etc. carefully. Once you have entered all the info, then the next step is to provide levels of access, which can be 'private' and 'public'. A private event is 'by invitation only' and 'public events' can be viewed by all of your friends. A tip, do not put your home address as the location for a public event to avoid chaos.

Upload Links, Photos and Videos
In the next page you enhance your event page by adding relevant and interesting videos and audios. There is an option to put more information by adding links to your event website or enabling them to register instantly by putting a 'register now' button

Invite Guests
The last and the most important step is to invite guests. You can click on the 'Invite People To Come' button beneath the event photo to select guests from your friend list or can type the potential attendee name you wish to invite by clicking on the 'guest list 'tab on the event page. Once the guest list has been compiled, you can 'send invitation mails' with detailed event info to complete the process.

Note: you can even people without a Facebook account by entering their email addresses on the 'guest list' tab of the edit event page. They will be able to view event details and RSVP upon receiving an invitation.

To summarize Facebook event is a great platform to event organizers and marketers to spread the word out about their event leveraging the authoritative position of Facebook. Acteva is the leading Event Management Software and Marketing solutions provider which promotes your events through its Facebook Connect service seamlessly. So what are you waiting for? Give the attention your event deserves with the help of Facebook.