Monday, August 26, 2013

How Will You Promote Your Events Using a Smartphone?


Event organizers and public relation companies have started using Smartphone to increase interactivity with their customers. Smartphone offers all businesses ample opportunities to stay connected with the clients. Smartphones, such as Google's Android and Apple's iPhone and iPad, contain electronic diaries, contact lists, and automatic reminder tools. Event planning organizations can use such phones to take notes, edit and update all contacts and appointments, and perform other tasks, both easily and fast.

These user-friendly mobile devices are embedded with many applications for enterprises to use for different purposes. One of the most important features of a Smartphone is its ability to send news and updates to a large number of people within a few seconds. For instance, prior to a meeting or a conference, you can send a reminder or a text message to all your registrants, requesting them to be present at the event.

Marketing of events and fundraising campaigns has also become easier with the introduction of Smartphones. An increasing number of corporate houses are using these high-tech gadgets to provide all event-related details, right on the mobile phone of their visitors.

Many online event management solutions are also offering mobile application tools to maximize event attendance rates and generate high revenues. These tools help users to access complete information about your events in just seconds, from wherever and whenever they wish. All they need for this is a data connection on mobile. Using the modern, integrated mobile tools, users can easily view your events, and your organization's members can stay in touch with each other and with your activities.

Registrants can easily access all kinds of event-related information on their Smartphone. It offers enhanced communication with your clients and also enables quick access to the internet. For example, people can view your event's web page anytime and anywhere using their smartphones. Moreover, the device makes it easier to access e-mails and view any notification from the internet.

Event organizers can use Smartphone applications to:
- Enable your potential attendees to search and view your events calendar
- Provide easy event registration
- Offer the opportunity of participating in instant polls
- Enable easy posting of your event details in Facebook and Twitter
- Send and receive messages to and from other attendees or members
- Receive bulletins and announcements from event planners, anywhere and at anytime

Thus, the mobile phone application has emerged as a very powerful tool to easily connect to, share, and remind people about any seminar, trade show, or workshops.

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