Wednesday, December 25, 2013

Why Is Mobile App Marketing Becoming So Popular Among the Event and Class Organizers?


Mobile app marketing has practically changed the way organizations connect and share their event or class-related information with the target audience. The conventional marketing strategies of advertising on newspapers and business magazines or distributing pamphlets have been taken over by more advanced set of promotional tools, such as the internet and various mobile devices. At present, a good number of organizations are using the Smartphone to promote and publicize their activities on a wider scale.

How Does This System Work?

This mobile phone application allows event or class planners easily send text messages (SMSs) as well as their website links on their potential customer's Smartphone. It lets you inform your target audience about the features of your conference and training programs and the advantages of attending them. Besides, the app also lets any interested individual sign up for the seminar or fundraiser by easily accessing the event registration portal and online ticketing site on his or her handset.

Allow me to share with you the advantages of using a mobile phone application to market your events and classes.

Go Viral

Mobile marketing increases the chances of sharing the news and information about your occasion with maximum number of people. There are over 95.8 million Smartphone users in the US at present, which means the chances for your organizational activities to be recognized are also as much.

Easy Accessibility of Your Event News

You can allow your target audience to easily access all your seminar or fundraiser news and information via their Smartphone.

Immediate Sharing of Information

Unlike advertising on print media, sharing information on handsets of millions of people hardly takes any time. Hence, the chance of receiving immediate response via Smartphone is also extremely high.

Adds Versatility

Marketing your products and solutions over mobile phones can help you take your business to the next level. It opens up a new channel to reach out to those of your target audience who use mobile phones more and is less computer-savvy.

Add a Wow Factor to Your Classes and Events!

Mobile apps are trendy and hence, popular among the new generation. Resorting to this type of marketing strategy will help you quickly share your new product or events information with millions of Smartphone users, not only in US, but also across the whole world. It takes only a few seconds for an advertisement or any of your website links to get successfully delivered on your potential customers or event attendees' handset.

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