Tuesday, August 6, 2013

Establishing Yourself in Event Management


Event management is a rewarding and high paced career perfect for driven people who like to be challenged. Coordinating staff, finding a location and managing events is the dream job and ideal situation for someone who is extroverted and full of high energy. One of the most important things to remember when establishing yourself in the event management industry is to set yourself apart from the competition. You want potential clients to feel your energy and commitment to producing and running a well organized event. It is indispensable that you look polished and like an event planner; nobody wants to hire an unkempt and disorganized person to organize their party or big event. Invest in a professional and sleek wardrobe that will emphasize your responsibility and motivation to take charge. In this industry, looks do matter.

One of the next things to plan is where you want to start and house your new business. You will need to incorporate yourself into the local business world by advertising and word of mouth. Network as much as possible attend conferences, pass out business cards. You need to do anything you can do to get your name known. Once you have been contacted to plan an upcoming event it will be extremely important that your execution is flawless. One mistake and your business could be on the line. You want to ensure that you have confident and capable staff and that your venue is without any problems prior to the date. Always have a back-up plan should anything happen. You never know when a pipe may burst or the weather will turn bad!

If all goes according to plan, your first event as a professional should go off without a hitch. It is extremely important to remain calm and organized under any problem that may arise. If your staff thinks you are not able to handle a situation, they will feed off of your energy and either exploit it or only add to the frenzy. Always remember that any problem can be fixed or altered. This is when a "Plan B" should come into play. This is not to say that a situation will arise with each event. However, it is wise to be in control and no that if a crisis arises that it can easily be diverted.

No matter where you plan to start your event management business make sure that there is an available market in event management. Manchester, for example, is great town to start a business and it is good way to get your foot in the door of this competitive industry. If you start in medium sized cities like Manchester and have a successful business then this will help you get to the big leagues of London. The goal is to provide consistent and well run events so that your reputation builds in event management. Manchester, or similar cities, can help you establish your company and future rise to the top.

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