Ten Reasons to Choose Horse Racing for Your Corporate Hospitality Event

Horse Racing is a fabulous sport to take your clients to, and we are pleased to include the top ten reasons why you should take your clients to these events instead of any others. These are as follows;

1. Takes the Pressure of you as the host: Horse Racing is a more relaxed way to entertain your clients. If you go to the football or rugby, you are with your client for three hours solid before kick off and however entertaining they are, conversation can dry up! With races taking place every half hour, clients are constantly up and around, putting bets on and watching the racing from different vantage points, which makes entertaining so much smoother and more enjoyable.


2. Dressing Up: Horse Racing is generally a smart event and allows clients to wear their best clothes, including giving the ladies a chance to buy a new dress and hat! With football and rugby becoming more relaxed these days, in that many corporate areas allow jeans, it is refreshing for clients to see a really smart, formal event.


3. Ladies Involvement: Horse Racing is a great event for both genders. Football and rugby are very male orientated, where as horse racing is enjoyed by both sexes. This is therefore a great opportunity for clients to entertain their female customers and also customers and their wives. For some clients, they have more chance to attend an event if their wife or girlfriend is invited as well!


4. Locations: There are racecourses located all around the UK from Newton Abbot in Devon, to Folkestone in Kent and up to Perth in Scotland. With 60 racecourses around the UK, there is always going to be one in close proximity to your business or clients.


5. Every Day of the Week: If you need to choose a race meeting for a particular date, perhaps you have a client coming from a far, or you need to combine it with an important business meeting, you will generally find a race meeting happening on most days of the year.


6. All Year Round: Most sports are seasonally based, with football and rugby in the winter and cricket and tennis in the summer. Horse Racing is fantastic for corporate hospitality in that it runs all year round, from January to December.


7. Meetings Beforehand: With most horse racing meetings starting at around 2pm, this is a superb time to allow for a business meeting beforehand. The majority of racecourses have corporate boxes where you can stage a business meeting or seminar in the morning around 10am, before having lunch at 12.30pm, before enjoying a full race meeting in the afternoon.


8. Betting: All courses have licensed betting facilities on site, where your clients can enjoy a flutter on their favourite horse. All corporate facilities generally have betting facilities within them, meaning that you don't have to queue up with the masses to put on a bet.


9. Offerings to Clients on Day: You can choose a corporate package that will best suit your clients on the day. For the high end clients, you can choose a more formal three course meal, where as for middle to lower corporate clients, you can choose a fork or a finger buffet. You can choose the option that will best suit your budget and clients.


10. Add on options: There are a variety of additional options at race meetings that you can choose to enhance your day or impress your client further. These could be as follows;


• Present a trophy to the winning trainer


• Present a trophy for the best kept horse


• View a race from the commentary box


• A racing tipster to come to your box and inform your clients about the racing line up


• A sporting celebrity to join your party for the day