In addition to promoting various products and services via print and online media, organizations are now planning to send and share promotional ads, event website links, and other necessary promotional items on a regular basis to the mobile phones of their customers. This new way of reaching out to masses is proving to be highly beneficial for organizations at all levels. This is because mobile marketing can deliver great results in terms of increasing the event ticket sales and, of course, the net revenues of both MNCs and small businesses. You too can resort to such mobile marketing for enhancing your event attendance rate and ticket sales.
Let's discuss how you can market your event information through Smartphone and such other advanced mobile devices.
Send Short Message Service (SMS) Text Messages to Your Contacts
You will get the chance of sending SMSs to any number of people by just pressing the 'Send' key on your mobile phone. Any information, which you want to share with your present and probable customers, will be delivered instantly on their mobile phones. You will also get an SMS confirmation on the successful deliverance of the message.
Promote Your Events via a Variety of Marketing Campaigns
Mobile marketing campaigns are becoming highly popular among organizations. Businesses can easily use the mobile phones to send hundreds of promotional ads in no time. Many organizations are also using the 'bar code technology' to send interactive SMSs to their target audience. Mobile marketing campaigns help an organization inform people about the discounts or gift cards that it is providing for attending any of its upcoming conference or meeting. In a sense, these campaigns are highly effective in attracting people toward your event, thereby increasing tickets sale.
Immediately Send Any Valid Information or News to People
Mobile campaigns are easy to create and implement. Event organizers can create and send such campaigns through messages to recipients within seconds.
Instant Consumer Reach
Event planners no longer have to wait for days to successfully issue tickets, vouchers, and gift cards to their event registrants. You can send the soft copy of your party ticket or gift cards directly on the registrant's Smartphone easily and in no time. Thus, mobile phones make it possible for you to reach out to all your customers 24 hours, and 365 days a year.
A Convenient way to Attract the Attention of Individuals
People can check out the text messages or ads sent on their handset at their own convenience. Just as the organizers can reach out to their customers 24X7 with this service, the consumers also have the privilege of browsing the details whenever they wish.
Response Rate is High
Mobile marketing campaigns lead to an immediate call to action, since people can check your mobile website in seconds. Moreover, mobile couponing allows a person to instantly view different codes on their mobile screen. People interested to attend a function can redeem the coupon on the spot, without the need to visit your office personally.
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