Saturday, March 9, 2013

A Complete Plan for an Event Management Business for Startup Individuals


Event management is seen as a new career now-a-days with companies making it large, and the huge returns that are making it a lucrative profession. Even though managing events is not a new arena, and right from the beginning, we all are experts in planning, organizing and executing events in our personal lives. Just remember how exciting was your mom's surprise party you gave on her birthday, or the outing your family organized for your cousins. Normally we do it with such an ease, that it is hard to think with the same ease when it comes to the business. This may be because in business it is seen as a success and failure or money is involved, rather than seeing it as just another party.

Let us take this as an option for our start-up and check whether it will suit you or not. As Valentine's day is approaching and people are going gaga about celebrating love, it is the right time to venture and check your possibility as an entrepreneur. All you need for organizing a Valentine's day party is a place to gather all the couples, food, drinks, decoration, and some exciting and romantic games.

First imagine and note down on paper of how you want to organize this party. Let me help you in designing the theme. Valentines day represents Love and Love is symbolized by roses and flowers. A theme must be selected which represents the Love, usually Red and White. The decoration should be made with heart-shaped red and white balloons, Roses and candles (as you know the scented candles create the aroma of love among people). The seating should be in a way that should give the guests the view of the stage and also provide them with the necessary privacy. The next important thing is to select few good games that keep the evening exciting and at the same time romantic. Games such as Propose your spouse, How much you know about your partner, Tell your story, Best romantic dance, Best couple, etc will help the evening go with the ride.

Apart from the games and decoration, you will need Flowers, cakes, food, drinks and prizes. A personal menu which includes cake, wine/champagne, dinner that can be selected by the guests while booking will give it a personal touch. Find a local florist where you can find the flowers and bouquets at a wholesale price, and the bakers who can make personalized heart-shaped cakes with the guests' names on them. A good chef or a caterer who can make a specialist menu that keeps the romantic mood on will be a best choice. Find one from your contacts or talk to your mom. As a start-up getting help from our own people will help cutting costs and get more support. Apart from this try for some small sponsorships that can cover your costs.

Once you are confident about the list and the costs you worked out, it is the turn to design the event and print it. Use your own PhotoShop skills or get it from a DTP operator who will help in designing the poster with the title, event, ticket price and the contact details on it. Create an online form for registration (create a blog with a registration form in it). Include the personal details, Dinner menu options, names of the guests, their preferred choice of songs, and wine, in the form so that you will have a clear idea of the guests and can make the event more personalized for every couple. Make few copies of it and distribute as many as possible. Use community sites like Facebook, orkut and email options to make use of the electronic media apart from the physical distribution. Tell your relatives and friends, market your event to as many people as possible.

Once you get enough response and get the details of the guests, it is the time to gather all the information and get in to real work. First you need to confirm the venue and make arrangements for the decoration and designing of the seating. Then order the cakes at your selected bakers and provide the names to be imprinted on the cakes. Next order the bouquets and flowers at the florist and buy the wine, drinks and other items for the caterers. Make a list of everything and check the list from time to time.

Just before the day of the event, call all the guests and confirm their arrival. The allot the decoration people at the venue and then confirm the caterers with the preferred choices of the guests, and finally, the gifts need to be personalized with the names of the guests, and the prizes need to be packed.

Sit with your anchor who is to conduct the evening, and design the evening with the most powerful quotes on love and relationship, and selecting the songs that add to the mood of the valentine. Select games and concepts that keeps the evening enjoyable. Make a minute to minute action plan and distribute copies of it to your team members.

Once everything is done, allocate each task to your team carefully and monitor them from time to time. Now its the time for action and it all depends on how efficiently you carry on this event. Make your mind, Think positively and Go ahead. You will find an entrepreneur in you.

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